You own the story. Endroll does the cutting.
You don't need to be an editor. Write what the video should say — Endroll's AI finds the moments in your footage and builds the cut. It doesn't invent anything. And your full footage never leaves your machine.
A real cut, not a sizzle reel.
The demo films are cut with Endroll from real beta footage, and they land here as the first ten put it to work. Until then we'd rather show you nothing than show you a mockup.
Point
Point Endroll at the folder — phone clips, camera cards, last week's interview. It indexes everything on your machine: what's in the shot, what's said, what's usable.
Tell
Say what the video should say. Write a brief or a full script — or have Endroll draft one from what you actually shot. You own the story either way.
Approve
Get a proper cut back — pacing, captions, your music mixed under the dialogue. Approve it, or say what to change in plain words and get the next version in minutes.
We're not claiming AI makes your story. We're claiming you don't need to be an editor to get a proper cut.
Reads like paper. Not like a cockpit.
Start. Your projects, one new-project button. No timeline staring back at you.
Indexing. Endroll reads your footage on your machine — speech, faces, what's in the frame.
The cut list. Every edit is a numbered row with a reason — approve it or change it.
You already shot it. Now get it cut.
Customer story
The testimonial you filmed in March is still on the drive. Not anymore.
Event recap
Monday's all-hands cut and shared before Friday's follow-up.
Internal update
The CEO's message, cut to the two minutes people actually watch.
Training video
The walkthrough that's been “coming soon” for two quarters.
Professional editor? Endroll does the assistant editor's work and hands you a clean EDL for your own bay — and your clients are the people above.
Your full footage never leaves your machine.
Endroll indexes and renders locally. That makes it fit for client work, internal material, and anything you'd never upload to someone else's server.
And neither does your edit. Export the timeline to DaVinci Resolve, Premiere Pro or Final Cut whenever you want — your files stay where they are, referenced in place. No lock-in to be talked out of.
Pay for the cut. Not the hours, not the tries.
Editing locally is free and unlimited — credits buy the AI's work only, and every cut shows its price before you press the button. Bring one hour of footage or ten: the same cut costs the same.
Free
The whole editor, on your machine.
Local editing, unlimited
- →Full editor — indexing, transcription, timeline, rendering
- →Export the timeline to Resolve, Premiere or Final Cut — plus subtitles
- →AI drafting runs on credits, sold separately
Starter
For weekly publishing.
1,500 credits / month
- →Everything in Free
- →~6 full AI drafts a month, plus generation and re-rolls
Pro
For teams that publish every week.
5,000 credits / month
- →Everything in Starter
- →~20 full AI drafts a month — daily assisted cutting
- →Priority support
Enterprise
For teams that buy on an invoice, not a card.
- →Credits sized to your volume
- →Billing by agreement
- →A named contact
- →Security review and DPA
The Free plan needs an account — one email, one code, no card. We are in private beta, so it starts with an application; Free opens to everyone at public launch. Prices include VAT where applicable — tax is handled at checkout by Dodo Payments, our Merchant of Record.
I've cut video professionally for over 20 years — and somewhere along the way I noticed where my attention was actually going. Not into the story. Into the software.
Let me be straight: AI does not yet cut a finished video that clears a professional bar. Twenty years in, I'm as skeptical as you are. But it can save tens — on big projects hundreds — of hours of boring work, so an editor can focus on where they shine: the story.
That's Endroll. The simplest editor I could build, with AI assisting all the way to a proper cut. And if you're an editor yourself — take the EDL into your own bay for the final polish.
— Tomi, founder
We're taking 10 creators into the beta.
We're looking for teams and creators who shoot real footage — events, interviews, client work — and watch it pile up uncut. Material under NDA is exactly the point: your full footage never leaves your machine. The first ten shape the product.
- →Free early access + starter credits
- →You run it on your own footage, on your own machine
- →All we ask: tell us honestly whether you'd start from Endroll's cut